FreshPure® Waters Blog
The Unfiltered Faces Behind Your Filtered Water
Drinking Water Week is about honoring the professionals who make safe water possible. At FreshPure®, that mission lives in our Team—the real people behind every drop of your fresh, pure water. This week, the American Water Works Association invites us to pause and...
The FreshPure® Hydration Transformation: Get Hydrated, Ditch Plastic
Welcome to the FreshPure® Hydration Transformation: where drinking more water means using fewer plastic bottles. It’s a win-win that your body and the Earth will thank you for.
Sustainability Sells: Why Eco-Conscious Water Solutions Are Drawing Customers to Retail Partners
Green is officially mainstream. 68% of customers “prefer to buy food or beverages from brands demonstrating clear action on water efficiency, even at a higher price point.” Retailers prioritizing green products like FreshPure® Waters now have the competitive edge.
Earth Month Wrap-Up: Local Love, Clean Living, and Green Giving
Happy Earth Month! Our natural foods locations celebrated sustainability, community, and environmental action all month long with vibrant events and giveaways promoting eco-conscious living across the country. Here’s a recap!
Water Refill Made Easy: Your Ultimate Guide to Finding and Using FreshPure® Waters Hydration Stations
Are you ready to take your hydration game to the next level? Water refill is the key. From finding a FreshPure® Hydration Station, to where to get the right water bottles, to how to dial in your home set-up, FreshPure® Waters is here to make it easier than ever to...
Resilience, Community, & Water: Lessons from Asheville & WNC Post-Hurricane Helene
Shining special light on longtime FreshPure® Water hub and one of our favorite places in the country post-Hurricane Helene: Asheville & all of Western North Carolina.
Water Miles: How “Food Miles” Applies to Water
Taking food miles a step further, have you ever considered “Water Miles?” It dawned on us that by filtering water on site at your local natural foods store, FreshPure® Waters comes in at a whopping zero (yes, you read that right) water miles!
Trends in America’s Tap Water: Lead, 1,4 Dioxane, PFAS
FreshPure® Reverse Osmosis has become a lifeline for communities with potentially contaminated water. And when stores in high-risk areas reach out to us for support, it means we’re doing our job well. This article dives into the tales of two cities: quaint Pittsboro, North Carolina, and bustling Chicago, Illinois, and their up-stream battle against tainted water today.
PFAS: What “forever chemicals” Mean for our Water
Learn about the significant presence of PFAS in our drinking water sources.
FreshPure® Waters: Introducing WaterNeutral™
At FreshPure® Waters, we’re revolutionizing the way you hydrate while prioritizing sustainability. Our groundbreaking initiative, WaterNeutral, ensures that every drop of FreshPure Waters is not just refreshing but also environmentally impactful. Join us in our mission to make hydration sustainable, reduce plastic waste, and protect our planet’s water resources. With your support, we can create a greener, more sustainable future, one refill at a time!